The Advantages of Integrated Supply

Published June 15, 2015

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How is integrated supply different from traditional horizontal supply chain activity? What are the advantages (and disadvantages) of integrated supply?

The answer to this question requires a question to be asked: “What is the reader’s definition of integrated supply?” In a 10 person conference, I asked each person to write down their definition of integrated supply; I received 13 answers. There is a traditional distributor who lists nine definitions under the heading of, “Integrated Supply.” Go ahead, pick one and we got it!